In no more than 2,000 words, you are required to give a detailed Essay

In close to 2,000 words, you are required to give an itemized record of the lawful contentions you would advance for the release of Edna Elliot by the MH - Essay Example Each grown-up is attempted to merit the adequate limit of understanding the choices made by him and results of any activity (Sumond, 2005, p.45). Mental limit is the term used to portray a bunch of mental aptitudes that individuals use in their everyday lives in deciding (Capacity and Consent, p.1) Speaking in simpler terms, mental limit implies the capacity of a person to settle on a choice about explicit components of their life (Crawley and Williams, 2007, p.3). As a matter of fact, the idea is certifiably not a consistent as it contrasts in shifted setting. Assent is the deliberate or unrestricted authorization of an individual to a given managing (Crawley and Williams, 2007, p.3). This identifies with the through and through freedom of a person about a specific issue and compares to the psychoanalytical clarification. Authorization or choice acquired through power, misrepresentation or terrorizing isn't considered as assent. According to the arrangement of Mental Health Act, 198 3 assent demonstrates a deliberate or unrestricted readiness of an individual for the commission of a specific demonstration which is inside the information on the said individual. In the event that a specific grown-up experiences mental insufficiency, exertion ought to be taken with the goal that the eventual benefits of the individual can be continued. Place of Lords has characterized 'wellbeing' as: [n]ecessary to spare life or forestall a decay or guarantee an improvement in the patient's physical or emotional well-being; and as per a training acknowledged at the time by a mindful assortment of clinical assessment talented in the specific type of treatment being referred to (Capacity and Consent, p.4). Mental inadequacy is similarly relevant to people of any age including the kids. The Children's Commissioner for England ('the Children's Commissioner') was built up under by the Children Act 2004. This body is contributed with the obligations of advancing and ensuring the interes ts of Children. Provision 24 of Mental Health Act 1983 has rolled out certain improvements with respect to the kids younger than 18. The change expresses that youngsters with psychological well-being issues would get appraisal, treatment and care from kid and pre-adult emotional wellness masters and where in-quiet consideration is required, are set in age fitting settings (Children's Commissioner. n.d., p.3). 3. Enactment Regarding Mental Health There are a few establishments overseeing the emotional well-being in the nation. The most unmistakable among these instruments is The Mental Health act, 1983. Different establishments are Mental Incapacity act, 2005, Court security rules 1994. For the accommodation and appropriate comprehension over the subject, it is required to have a cautious and through examination over those applicable enactments. 3.1. The Mental Health Act 1983 The Mental Health Act 1983 sets out the law on evaluating or potentially treating an intellectually disarranged patient under impulse. The authoritative arrangements concerning the psychological insufficiencies and their treatment as embedded in The Mental Health

Supporting Diversity and Minority Colleagues at Work

Supporting Diversity and Minority Colleagues at Work Ensuring representatives from various racial foundations feel great at work has a few advantages, regardless of if the organization has 15 specialists or 1,500. Not exclusively can an assorted variety cordial work environment improve camaraderie, it can likewise help imagination and advance a feeling of interest in the organization. Luckily, making an assorted variety well disposed workplace isn’t advanced science. Generally, it includes stepping up and a sound portion of presence of mind. Put forth the Attempt What’s the surefire approach to cause associates from various foundations to feel great at work? Do the essentials. For instance, if a collaborator or worker has a name that’s hard to articulate, endeavor to state the person’s name effectively. On the off chance that you’re uncertain how to articulate it, approach the representative to state it for you and listen cautiously. Regardless of whether you still don’t get it very right, such workers will welcome the exertion as opposed to you thoroughly butchering their names. Then again, representatives won’t value you compelling a moniker on them or declining to absolute their name by any means. That’s distancing. Spare Race-Related Jokes for Later In the event that the joke you need to tell at work incorporates a rabbi, a minister or a dark person, spare it for home. Numerous jokes about race, religion and culture include generalizations. In like manner, the working environment isn’t the best spot to share them, in case you insult a collaborator. Who knows? One day an associate could make your racial gathering the object of a joke. OK locate that clever? Indeed, even racial exchange between associates from a similar foundation can be off putting to other people. A few people oppose racial cleverness, regardless of its wellspring. Thus, consider making race-based quips to be unseemly conduct at work. Hush up about Stereotypes Generalizations about racial gatherings proliferate. While working, it’s important to leave behind your race-based suppositions. Let's assume you think all Latinos are acceptable at a specific action, however the one Latino in your office isn’t. How would you react? The right reaction is no reaction. Offering racial speculations to those focused by them will just purpose enthusiastic harm. As opposed to telling your associate that he challenged your desires, consider thinking about how you built up the generalization being referred to and how to relinquish it. Study Cultural Holidays and Traditions Do you know the social and strict occasions that your colleagues watch? On the off chance that they transparently talk about specific traditions, think about learning all the more regarding them. Discover the beginnings of the occasion or custom, when they are praised every year and what they celebrate. Your partner will probably be contacted that you invested significant time to find out about the customs that mean most to her. Regardless of whether you’re a supervisor or a colleague, be understanding if a worker goes on vacation to watch a specific custom. Practice sympathy by examining the customs that issue most to you. OK be eager to take a shot at those days? Remember All Workers for Decisions Consider whose info includes most in your working environment. Are workers from different racial foundations included? Tuning in to assessments from a differing gathering of individuals can change the manner in which business is accomplished to improve things. An individual from an alternate foundation may offer a viewpoint on an issue that nobody else has given. This can expand the measure of development and inventiveness in a work setting. Hold a Diversity Workshop On the off chance that you’re a chief at work, consider selecting your representatives in an assorted variety instructional meeting. They may protest about it from the start. A short time later, in any case, they’re liable to esteem their differing gathering of partners in new manners and leave with a more profound feeling of social mindfulness. In Closing Don’t be mixed up. Making a decent variety well disposed working environment isn’t about political accuracy. It’s about creation sure that representatives of all foundations feel esteemed.

Should Halloween be Considered as a Religious Holiday - 275 Words

Should Halloween be Considered as a Religious Holiday (Essay Sample) Content: Should Halloween be considered as a religious holiday?NameInstitutionShould Halloween be considered as a religious holiday?Halloween is a word with a Christian relevance that means hallowed evening or holly evening. The word originates exclusively from the Scottish term All Hallows Eve, meaning the evening preceding All Hallows Day. All Hallows Eve used to be a significant religious holiday many years ago in nations across Europe. The celebration that was conducted the day before Christian holidays was a Christianized feast that was influenced by Celtic harvest festival (Horowitz, 2010, p. 1). The activities of the day prepared Christians to approach the Christian holidays with a strong sense of humility and dedication (Horowitz, 2010, p. 1). Despite the relevance of the Eve in Christian life, questions are being raised on whether the day should be considered further as a religious holiday. The questions are pertinent given that Halloween has been turned into a weird type of celebration that most Christians abhor. The Christians of today note that the celebration is characterized by paganism and inconsistent practices that erode Christian norms and values. Based on my assessment and that of most Christians, Halloween should no longer be considered a religious holiday. There should be reservations because of diverse reasons that touch on morality, spiritualism, ethics, and values. Ideally, the day has lost its religious significance as revealed in various empirical studies involving wiccans and druids. The key elements of the festivity in the present day are anti-Christianity, with some lacking positive religion consequence while other activities are associated with demonic undertakings. Secondly, essential Christian spiritual features that are imperative for holistic growth no longer characterize the celebration (Lippy Williams, 2010, p. 1013). The celebration also lacks spiritual touch as before since Christians no longer consider it the true worship time (Horowitz, 2010, p. 1). Evidently, the activities of the day are inappropriate since they tend to promote paganism and erode moral values ... Should Halloween be Considered as a Religious Holiday - 275 Words Should Halloween be Considered as a Religious Holiday (Essay Sample) Content: Should Halloween be considered as a religious holiday?NameInstitutionShould Halloween be considered as a religious holiday?Halloween is a word with a Christian relevance that means hallowed evening or holly evening. The word originates exclusively from the Scottish term All Hallows Eve, meaning the evening preceding All Hallows Day. All Hallows Eve used to be a significant religious holiday many years ago in nations across Europe. The celebration that was conducted the day before Christian holidays was a Christianized feast that was influenced by Celtic harvest festival (Horowitz, 2010, p. 1). The activities of the day prepared Christians to approach the Christian holidays with a strong sense of humility and dedication (Horowitz, 2010, p. 1). Despite the relevance of the Eve in Christian life, questions are being raised on whether the day should be considered further as a religious holiday. The questions are pertinent given that Halloween has been turned into a weird type of celebration that most Christians abhor. The Christians of today note that the celebration is characterized by paganism and inconsistent practices that erode Christian norms and values. Based on my assessment and that of most Christians, Halloween should no longer be considered a religious holiday. There should be reservations because of diverse reasons that touch on morality, spiritualism, ethics, and values. Ideally, the day has lost its religious significance as revealed in various empirical studies involving wiccans and druids. The key elements of the festivity in the present day are anti-Christianity, with some lacking positive religion consequence while other activities are associated with demonic undertakings. Secondly, essential Christian spiritual features that are imperative for holistic growth no longer characterize the celebration (Lippy Williams, 2010, p. 1013). The celebration also lacks spiritual touch as before since Christians no longer consider it the true worship time (Horowitz, 2010, p. 1). Evidently, the activities of the day are inappropriate since they tend to promote paganism and erode moral values ...

Political Movements Like The No Child Left Behind

Intro Political movements like the â€Å"No child left behind†, have in turn placed political pressures on teachers. This is largely impart because teachers are intimately integrated into a larger political fight, that of educational reform. When considering educational reform, teacher tenure reform becomes the hot topic under scrutiny. According to Greenwald (2010), â€Å"†¦teacher tenure represents all that is wrong with the system – protecting ineffective and unprofessional teachers† (p.20). However, statements like this take a one size fits all approach, which is generally a path of ignorance. Teacher tenure was created from a fight for First Amendment protections and freed teachers from harsh administrators, protected teachers from principals who could simply hire and fire at their own whim (Greenwald, 2010). Schools that are located in areas with high poverty and crime are usually underfunded and good teachers are not attracted by what they are bei ng paid for those positions. Should teachers get special treatment and pay, because they are educators? The recruitment efforts of hiring new teachers into bad impoverished areas should be offset by higher salaries and combat pay to compensate for the risk of working in that type of environment. Teacher tenure was created from a fight for First Amendment protections and freed teachers from harsh administrators, protected teachers from principals who could simply hire and fire at their own whim (Greenwald, 2010). ManyShow MoreRelatedEssay on National Education Standards1286 Words   |  6 Pagessociety and culture has placed on curriculum development from local, regional, and/or national standpoint. Society can be defined as an organized group of people within a community who have come together for the purpose of culture, religion, political, or other personal reasons. In today’s society many influences affect the patterns of education regarding curriculum development. What was deemed the norm ten or twenty years ago has been noted as outdated due to technological advancements and manyRead MoreThe Progressive Era Of The Gilded Age1465 Words   |  6 Pagesand now that this era was coming to an end, reformers were left to clean up the mess. Hence, the Progressive era was born. The Progressive movement was based in the urban middle class and focused on the improvement of society, the economy, and politics. Yet, the movement was not unified. Each reform group of the era had a separate goal that they would focus on. Each president also had a separate vision of national reform. Presidents like Theodore Roosevelt, William Howard Taft, and Woodrow WilsonRead MoreAnalysis Of T he Sound Of Music1262 Words   |  6 PagesRobert Wise and released in 1965, The Sound of Music features musical numbers accompanied by the movement and dancing of the von Trapp family. 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Moody’s traces her lifeRead MoreNation At Risk Gave Rise To Two Major Education Reform974 Words   |  4 PagesNation at Risk gave rise to two major education reform movements; accountability and school choice. Federal government started thinking about testing, and standardization, which resulted in No Child Left Behind (NCLB), and Race to the Top. McGuinn’s No Child Left Behind (NCLB), describes the politics of accountability as setting a standard for teachers, testing students to see if the schools meet the set standards, and then holding the schools and teachers accountable for not achieving those standardsRead More Lyrical Ballads Captures The Hour of Feeling Essay1207 Words   |  5 Pagesunderstand and self educate, which many of them were very interested in doing and bettering themselves, much like Wordsworth himself and his sister as shown in ?Tintern Abbey?. Here he talks of her being at the stage of education that he was five years before when he last visited. 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Fiscal equity and educational adequacy lawsuits represent other examples of legislativeRead MoreThe Corporate Side Of American Public Education And The Reformists Misled Beliefs That The School System1389 Words   |  6 Pagesâ€Å"replace public education with a privately managed, free-market system of schooling† (Ravitch, p.4). Diane Ravitch supports her claim that the reformation movement has poor intentions with multiple sources of evidence. Among these facts she uncovers the truth behind test scores and the achievement gap. Furthermore, Ravitch exposes how the reform movement is a back-door way to privatize schooling with monetary motives in mind. In response to these problems, Diane Ravitch offers several solutions in anRead MoreWhat Caused The Rise Of Protesters Throughout The 1960s? Essay1448 Words   |  6 Pagesa significant positive change in American politics, culture, and society. New Left, a political movement consisting of educators, and not others who so ught to implement a broad range of reform on issues such as gay rights, drugs and so on, had an impact in the 1960s. On the other hand, Peter Clecak issued that during the 1960s, the society failed to revolutionize themselves, and without the specific program s movements American becomes powerless. The activism of the 1960s transformed the United StatesRead MoreThe Acquittal Of George Zimmerman For The Death Of Trayvon Martin1404 Words   |  6 Pagesmedia platforms and subsequently created a socio-political campaign. Soon it became a powerful force of hashtag activism that is now an international movement that has more than 26 chapters globally. According to it founders the activist movement follows guiding principles that support â€Å"an ideological and political intervention in a world where black lives are systematically and intentionally targeted for demise.† It was the emergence of a movement like this that destroyed the newly formed notion of

The Fashion Channel - 577 Words

Case: * Fashion Channel Read the Fashion Channel case and answer the questions below. Please note the following additional guidance: The discussion of alternatives indicates that for the first scenario, an investment in programming would be required but the case does not indicate how much that might cost.  You can either assume that this spending was flat or you can assume an increase. In either case, specify your assumption and base your findings on that assumption. Questions: 1. What is your interpretation of the consumer and market data presented in the case? What key conclusions do you draw from these data? Explain. TFC meets the needs of women 35-54, who have a passion for fashion. As a result of TLC†¦show more content†¦Less likely to watch fashion TV. Situationalists Pro: Enjoys fashion Cons: Fickle audience-only pays attention to fashion for specific events Basic Pro: None Cons: Not interested in watching fashion TV nor enjoys shopping 3. What outcomes would you anticipate from each of the segmentation options? Explain and support your findings with what you believe would happen to ratings and average ad revenue pricing (CPMs)under each option. Fashionistas Ratings will decrease as a result of the marketing effort focusing on attracting the viewer who breathes fashion. The programming content may need to shift to focus to differentiate itself from the competition, which will result in increasing its CPM for ad space. Planner Shoppers Rating will increase as a result of drawing a broader audience who enjoys fashion. As a result of the broad appeal of the programming content, it will have to compete with the competition for the same viewers. This will result in a decrease in ad revenue because channel will have to decrease its CPM to compete with the competitors. Situationalists Rating and CPM will decrease as a result of the fickle audience. Basic Rating and CPM will decrease due to the this cluster’s disinterest in fashion. 4. What segmentation option would you recommend? Explain. I would recommend in focusing its efforts ‘Fashionistas’. They are the most likely to stay loyal to the network as well as provide newShow MoreRelatedThe Fashion Channel1430 Words   |  6 Pagesdata. From its inception in 1996 until recently, The Fashion Channel (TFC) enjoyed great success by appealing to as a broad an audience as possible. Overall viewer numbers were the main focus, and so long as TFC had no significant competition in terms of the fashion-specific content it offered, this â€Å"something for everyone† approach was a winner. But competitors such as CNN and Lifetime made note of TFC’s success. They began to offer fashion-specific programming. Consumers now have a choice, andRead MoreFashion Channel1463 Words   |  6 PagesTHE FASHION CHANNEL The Fashion Channel is an unique leading cable TV network specialized in only fashion programming with broadcasting 24 hours a day and 7 days per week.The channel has a steady uprising revenue background and profitable high growth above the its’ industry average from the establishment in 1996 by two men who has an entrepreneurial spirit. TFC(The Fashion Channel) has a huge revenue amount of 310.6 million in 2006 with 80 million household viewer who has subscribed to theirRead MoreThe Fashion Channel1288 Words   |  6 PagesThe Fashion Channel - Preparation for Class Discussion As preparation for discussing this case in class, students should be ready to respond to the following: 1. How would you interpret the consumer and market data if you were Dana Wheeler? 2. What is the expected outcome of each of the targeting scenarios? (Complete both the Ad Revenue and Financial calculators to fully understand the financial impact of the scenarios.) 3. Develop a factual analysis of the segmentation optionsRead MoreThe Fashion Channel - Marketing962 Words   |  4 PagesStudy # 2: The Fashion Channel Overview This document presents information about the conclusions that can be drawn from the consumer and market data based on ‘The Fashion Channel’ case study information (Stahl, 2007). In addition we will also look into the various pros and cons of the segmentation options for the Fashion Channel to increase their revenue stream. Analyzing the Data The Fashion Channel (TFC) was a successfulRead MoreThe Fashion Channel Essay4240 Words   |  17 PagesCase Study: The Fashion Channel Case Study: The Fashion Channel Table of Contents Executive Summary 1 Problem Statement 3 Proposed Scenarios amp; Analysis 4 Scenario #1 4 Scenario #2 5 Scenario #3 6 Proposed Solution 7 Implementation Plan 9 Conclusion 10 Exhibits 11 Exhibit 1: GFE Associates: National Consumer Survey (excerpts) 11 Exhibit 2: GFE Associates: Analysis of Attitudinal Clusters in U.S. Television Households for The Fashion Channel 12 Exhibit 3:Read MoreThe Fashion Channel ( Tfc )820 Words   |  4 PagesFact and Issue: The Fashion Channel (TFC) is on the situation of slow growth, the CEO Jared Thomas realized change is desirability needed for achieving the long-term growth and staying on leadership position in market. The success of TFC’s business model attracts new businesses enter the same market that increases competitive stress. 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After thorough review of the case I felt the core problem is the failure to focus on a specific demographic. TFC had run off the marketing strategy of â€Å"something-for-everyone† for plenty of years and found success in this untouched niche of fashion television. Without competition, this marketing mentality had been very profitable, and started drawing up attentionRead MoreFashion Channel Case Study1080 Words   |  5 PagesThe Fashion Channel Marketing Analysis XXXXXX XXXXX Abstract The Fashion Channel (TFC) has enjoyed a calm journey on the top of the fashion-programming niche for almost 10 years. However, there is a frontal attack from market-challengers of two other cable networks to capture market share and revenues from TFC. The CEO is keenly aware that TFC needs a new marketing strategy if they want to remain the market leader. Therefore, he hired a senior vice president of marketingRead MoreFashion Channel Case Solution1090 Words   |  5 PagesAnswer 1. SWOT analysis of The Fashion Channel The Fashion Channel (TFC) is a 24*7 cable TV network which is exclusively dedicated to fashion. It was found in 1996 and since then it has been witnessing continuous upswing. According to an annual demographic survey, TFC is having approximately 110 million subscribers of cable satellite television. But, due to increasing competition with other fashion channels, it is in the need for developing a modern and updated brand strategy. SWOT analysis

Tort Paper free essay sample

Was established and signed by U. S. President George W. Bush in December 2003. The statement made is called defamatory statement which is A false and defamatory statement concerning a partys reputation or honesty, or a statement that subjected a party to hate, contempt, or ridicule. By doing this, WHEREWITH, Inc. , dissemination to a third party which is an element requires that the statement must somehow reach the ears or eyes of someone other than the aerators and the victim (Melvin, S.P. , 2011, p. 209). Then, it has the third element, the specificity, which means in its ad WHEREWITH, Inc. , specified the particular party, business and product (Melvin, S. P. , 2011). Janet has signed a contract with Bugs she is committing intentional tort because she is intentionally leaving one company knowing that she has an agreement. She is intentionally leaving them to go work for the competitor so that she can get more money. We will write a custom essay sample on Tort Paper or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page She can be held liable for any harm r money loss for Bugs because she has left the department with a signed contract. These employees have been targeted at their workplace and we will identify whether or not Bugs is liable. Bugbears success as a business relies on them designing state of the art microphone devices that law enforcement agencies can use to fight crime. Law enforcement as well as the FBI chooses Bugbears microphones because theyre unique and have the ability to hear through the walls of a house.

Smoke Music Cafe Essay Example

Smoke Music Cafe Essay Music cafe is comparatively new in Bangladesh. Smoke Music amp; Cafe is one of them. Smoke Music amp; Cafe is a family Restaurant. It is a lounge where people come for get together and hangout. It’s a good place for time pass for the young people. â€Å"Cafe Music Ltd. † launched its first ever true music theme cafe. Smoke Music amp; Cafe Restaurant situated at Banana 11. Its located on Hakam Foundation, 6th floor, House-98, Block-C, Road-11, Banani, right in the middle of all the famous and iconic eateries and establishments that have over the years made Banani-11 the most happening place in the city. Facilities and Functions Smoke Music amp; Cafe is unique because it’s not just music cafe; it’s the first themed music cafe in the city. Smoke Music amp; Cafe specializes in fusion food. This is a combination of all the famous street foods of different cities from different parts of the world like American, Mexican and Italian. The foods are delectably prepared by some of the best chefs in the city who have had experiences and training from five star international hotels. The foods which are not only mouth watering delicious but also breathtakingly visual. There are more than fifty selections of foods and forty nine drinks, beverages and mock tails. We will write a custom essay sample on Smoke Music Cafe specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Smoke Music Cafe specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Smoke Music Cafe specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The culinary and drink presentation at Smoke Music amp; Cafe is comparable to any five star hotels in any part of the world. Smoke Music amp; Cafe has custom built its own stage, complete with state of the art sound system and lighting that can accommodate any professional performance both local and international. During the day Smoke Music amp; Cafe plays soft and contemporary music, crooning out of its speakers, embedded, throughout the cafe. In the evening Smoke Music amp; Cafe wakes up to the live music performed by its in house band seven days a week along with some of the most famous and popular singers of our time. The house band starts playing from 6:30 in the evening and goes on till 11pm. In Smoke Music amp; Cafe seven days are broken up into seven segments. Saturday is Tribute night when some of the artists for example, Ayub Bachu sings only the songs of a famous band, such as Pink Floyd. Sunday is Male Night when only the famous male singers sing their songs. Monday is Diva Night. Tuesday is open music night when anyone from the cafe can perform with the house band. Wednesday is the night for underground music and starts from 5 pm. Thursday is cover night when both male and female artists sing some of the famous classics. Friday, the house band doesn’t play and the main stream bands, such as Miles, Warfaze, LRB, etc take over and bring the house down with their rockn’roll. There is also an afternoon music session called Express Music, currently running 3 days a week from 3 5 P. M. Smoke music cafe is famous for its coffee and drinks. They offer more than 20 types of coffee and some unique drinks. A drink called Ayran which is a Turkish cold beverage of yogurt perfectly mixed with lime and mint; it is popular in many continents like Central Asian, Middle-eastern and South-Eastern European countries. They also offer some unique dessert items like Hot Brownie with special Dates n Nuts; Creamy cheese flan topped with blueberry, chocolate sprinkles and wafer which is called â€Å"Blueberry Sin† and Chilled ice-cream served on a crispy brownie with chocolate pour. They also offered different types of salad. As Smoke Music amp; Cafe is all about music, music and music, either live or audios or videos, along with a good array of food from different corners of the world. Some renowned music stars launch their albums in this restaurant. Competitors Besides, having a great image in the present market of continental food providers, like every other restaurant Smoke Music amp; Cafe has got some potential competitors. They are given below- * Fiesta Cafe and Lounge * Cafe Hollywood * Kozmo Lounge * Street 11 * Coffee World These restaurants are considered as the competitors of Smoke Music amp; Cafe because they are serving the same pattern of food in a similar fashion. But if we have a look at Smoke Music amp; Cafe’s specialties, we can easily locate why it stands out from the crowd and is making a difference in the market. Also Smoke Music amp; Cafe’s atmosphere is totally different from these restaurants atmosphere. All these restaurants don’t provide themed music while eating. Only for the food they are consider as the competitor for Smoke Music amp; Cafe. Food decoration and presentation are also a considerable factor for Smoke Music amp; Cafe. They present their food in an excellent way. Target Customer Customers are the king of any business. Smoke Music amp; Cafe itself promoted their restaurant as an upscale hanging out place where the customers will come for a great experience. So, it’s very natural customers will hold extended service expectation out of this restaurant as they are paying here a good amount of money. As Smoke Music amp; Cafe is a premium restaurant, customers are generally from upper-middle class or the upper class of the society. Also foreigners come to the Smoke Music amp; Cafe. The last type of people is the owners. They monitor all the service activities. Since the target market of the Smoke Music amp; Cafe is the upper class people of Dhaka they serve in it that manner. From their pricing to their out-let and waiter behaviors any one can notice that. They have a good parking space. Many ambassadors of different countries come to this restaurant to have food and to spend a good time. Many foreigners come to this place as well. When a customer enters in to the restaurant he or she can notice that different kinds of people are enjoying their food. This fine dining Smoke Music amp; Cafe restaurant business is a very high-contact service where customer receive service with utmost involvement. So, the people delivering service must show a precise level of interactions that will strongly influence how customers perceive service quality. The variations of customer list are given below: Platinum: Most of the customers of Smoke music cafe are platinum customers. These customers are heavy users and love to have food in this restaurant. Whenever they thought to have their dinner their first choice is Smoke music cafe. The high price is not a matter of concern to them. They love the food, the overall environment and the live music of Smoke music cafe very much. They just want to spend a very good time at any cost. Gold: They are the customers who are more price sensitive then platinum customers. They want to have a good quality within a moderate range of cost. Smoke music cafe have some of these types of customers. These customers came occasionally here for having fun but they are not committed to this restaurant. Silver: These are the walking customers, simply the â€Å"passers-by†. They came intentionally just to have food and enjoy their time but sometimes they ordered large menu as well. Smoke music cafe has these kinds of customers as well. Since Banani is a central place where many restaurants are located, many walking customers came to the restaurant every day. Company Benefits Now a day there are so many restaurants in Dhaka city with different types of food offerings. So food can’t be the only way to attract customer. There should be some unique theme to attract customers. Smoke Music amp; Cafe themed music is unique for customer. Because customers are new with this types of offer. The menu has more than 50 foods, more than 36 types of drinks ranging from the regular soft drinks to mock tails and shakes to teas and coffees; the restaurant mainly aims at converting famous street foods from different parts of the globe into fusion dining. This is being done by being utterly careful about not spoiling the original taste, flavor and texture of the food. For starters one can choose from exotic Thai soups, Greek salads, Hot Buffalo Wings, or Mexican Nachos. There are almost 40 main courses to choose from, which obviously makes the job more difficult. There is grill, steaks-n-sandwiches, burgers-n-barbeques to choose from each of which has its own distinct taste and flavor. These sumptuous fusion foods can be accompanied by any of the 49 difference drinks, which is a wide array of juices, coffees, shakes and sodas. The dessert section has both local and international delicious item. There is also an express menu which is offered from 11 am to 5pm. This menu offers a couple of mini meals, consisting of fried rice or noodles, burgers or sandwiches. These are all coupled with a soft drink or fries. This is basically a quick meal at a low cost. In short they offer a large number of different types of food which is rare in Banani road. This helps this cafe a huge benefit. There interior and environment is also a considerable factor to attract customers. Their menu card designed in a unique way that their each signature dishes menu card has a poster of legend singers. These factors help them to earn benefits. Conclusion From Smoke Music amp; Cafe we have learnt a lot in terms of how difficult it is too please a customer. We got to know the practical knowledge of working at Restaurants—what kind of menu is used. Managing a restaurant Like Smoke Music amp; Cafe is really a hard work but still they have managed to do very well compare to their competitor. From the beginning of the Smoke Music amp; Cafe till today they were able to hold the position to the one of the most popular restaurant of their class. We look at their competitor, we will see that many of them started very impressively but could not hold their position. Besides that the unique decoration of interior and exterior environment gave it a special position to its consumers mind.